Eunjong Yoo, a young Korean visual art graduate, started her artistic career working various fashion-related jobs before pursuing her real passion of illustrating. After completing her BFA illustration at The School of Visual Art in Korea, she went on to work as a fashion director where she would direct ad campaigns and create ideas and mock ups for visual branding as a graphic designer.
Her art is heavily inspired by fashion which, according to her, is one of her work’s top inspirations. With the use of mixed media, her heavy, artistically sloppy lines and bold colors help her express her art and tell stories in a unique, creative way. She gets all the excitement from her environment, the cult fashion, the bustling scenes of the city, and even the simplicity of nature. According to Eunjong Yoo, she stays “intuitive, but analyzing is my second nature. In every project, I value the process of analytical studies for bringing the creative vision to life.”
She currently works as a freelance artist for clients such as Bigbang, SHINSEGAE International, and Hyundai Card, to name a few. To see more of her works, you can follow her on her Instagram account.