Illustrator, designer, and mural artist Tobias Hall has been focusing on lettering and typography. In an interview, he said, “My aim is to become very much a one-stop shop for all styles of lettering, rather than focusing on one particular style.”
Having graduated from university in 2010, Hall is currently based in London, and his clients have included clients like Netflix, Vodafone, Toyota, Time Magazine, and KFC. Like most freelancers, he finds pricing to be one of the most difficult parts of his job, but now that he has gained some success, he has hired an agent to save himself from that part of the process.
Check out the video timelapse below that reveals the work that goes into an end product that appears so simple.