It’s not unusual for clothing lines to put their brand on home furniture and accessories. Muji, however, is upping the ante in the game of minimalism and marketing.
The Japanese retail company has introduced a 9 square-meter prefabricated home that is set to sell for ¥3,000,000 (£20,989). The Muji Hut is constructed with Japanese wood and boasts sliding glass doors, a window, a covered patio, and mortar-finished flooring.
A Japanese technique called “shou sugi ban” which uses wood charred black as its exterior cladding is also highlighted in the tiny home. This feature allows the unit to be resistant to fire and decay.
“Put it in the mountains, near the ocean, or in a garden, and it immediately blends in with the surroundings, inviting you to a whole new life,” said the Japanese brand.
The compact models revealed were designed by Konstantin Grcic, Naoto Fukasawa, and Jasper Morrison.