It’s the shape of Marge’s hair that did it. The tall blue coif that looms above the character’s head was surely the trigger for Moscow artist, Constantin Bolimond’s wine bottle design. Using minimalistic color blocks to represent the characters of Marge Simpson and Homer Simpson, the designs reference the characters’ standard outfits.
The project has gained significant media attention which has caused Fox to lodge a copyright infringement claim. However, the project cites its inspiration to be the abstract grid paintings of Dutch artist, Piet Mondrian. This copyright claim brings up interesting questions of the limits of artistic abstraction.